Retail Banking
Quontic Bank
Enterprise Digital Rebrand & Deposit Account Growth
Challenge: An 80-year heritage bank was losing younger deposit holders to neo-banks and suffering a 68% mobile application drop-off rate.
Solution: Transformed corporate visual identity, overhauled mobile onboarding UX, and executed a precision paid depository acquisition campaign.
+142%
New Primary Account Openings in 9 Months
“Thrust Wealth gave our heritage brand a contemporary voice that commands trust with both millennials and high-net-worth commercial clients.”
— Julian Montgomery, CMO